Category Archives: Advertising

Two years ago, white out tape brand Tipp-Ex racked up 19 million views with a video about a camper who comes into contact with a bear.

To launch and hype the intensity of drama that can be found on TNT in Belgium, the cable channel placed a big red push button in a Flemish square in a Flemish town. And waited.

The world of advertising changes quickly. We can all agree on that, right? But are you changing fast enough, adapting quickly enough and adding the additional skills you need to stay ahead?